Create personal SMS short links at scale
- Use the Bitly API to create thousands or millions of unique short links, one per recipient, so every SMS feels personal.
- Send branded SMS links on your own custom domain. A branded domain is less likely to be flagged as spam, and links never expire.
- Turn on mobile deep links to route users to the right screen in your app, or to the app store if it isn’t installed.
Prove SMS ROI with clear tracking data
- Track links and QR Codes across SMS, email, social, and print in one dashboard, and compare SMS against every other channel.
- See who clicked each message and when. Ask Bitly Assist which SMS campaign drove the most clicks and get an answer in seconds.
- Break down performance by device, referrer, and city, and let Weekly Insights flag what changed across your SMS links weekly.
Secure SMS with built-in integrations
- Automate SMS short link creation at scale by connecting Bitly to providers like Twilio, Authvia, and AudienceTap via the API.
- Bitly’s Trust and Safety team uses patented abuse detection to blocks threats in real time, with ~1 billion potentially harmful clicks protected
- Protect access with 2-factor authentication, plus SSO and advanced permissions on enterprise plans.
Link your marketing with Bitly
Bitly makes it easy to create, share, and track short links and QR Codes. Find what’s resonating and scale it into bigger reach, more clicks, and more sales.
URL Shortener
Create polished, branded short links for every campaign you run.
- AI-powered link creation
- Custom domains and back-halves
- URL redirects
- Bulk link shortening
QR Codes
Generate dynamic, custom QR Codes you can update anytime.
- Customizable colors, patterns, and logos
- Dynamic QR Codes
- PNG/JPEG/SVG downloads
- Bulk QR Code creation
Analytics
See what's working across your links and QR Codes, simply and clearly.
- Geography, referrer, and device tracking
- Cross-channel analytics dashboards
- AI-powered analytics and insights
- Campaign performance and UTMs
What our customers are saying
When it came to deciding on a platform to use for generating all of our QR Codes, there was a general consensus among the team—of course we should use Bitly! We didn’t even give it a second thought.”
Melody Park
Marketing Lead at Smalls
When customers receive a status update from us, they can click on our encrypted link through the Bitly short link and directly view their order without having to log in, which is a smoother user experience and still keeps their information secure.”
Phil Gergen
Chief Information Officer at Koozie Group
Explore the endless possibilities with Bitly
Get closer to your audience
and customers today
Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.
